When in a small company it is easy to get tied up and fall into traps / pitfalls. These may include things like running long release cycles, creating too much documentation, worrying about everything becing in sync, and more.
The key is pushing products forward — especially if you are in a scenario where you’re hunting for that first / next catch. Explore business problems in detail, and ask questions. You might be surprised what you find, and the shape the next innovation takes.
